[IQAir] Marketing Manager市場經理-北京

 Marketing Manager市場經理-北京

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Job Purpose

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The Marketing Manager is responsible for the development and management of the marketing plan, calendar, budget, and communications initiatives. The Marketing Manager oversees company promotions, events, advertising, digital and social media and merchandise, and company websites.

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Responsibilities

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•     Develop, establish and maintain marketing strategies to meet organizational objectives. 

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•     Ensure effective management of the marketing, advertising and promotional activities of the organization including Internet, event, CRM, brand identity, and social media strategies.

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•     Conduct market research to determine market requirements for existing and future products.

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•     Deliver analysis of customer research, market conditions and competitor information.

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•     Develop and implement marketing plans and projects for new and existing products.